How to Launch Nutra Offers on Facebook in 2021

We know that launching on Facebook is a headache for a lot of people… So today we’re sharing how we run nutra campaigns optimized for conversions. This is a quick overview without deep dives into every detail, but it’s enough to get you launched and running. We’re also announcing something really exciting at the end of this article…

1. Accounts. Trend accounts are currently the best for launching. They’re also relatively cheap compared to farming or renting. The big downside: neighbors and a high percentage of invalid accounts.
   We buy accounts that come with native Business Managers and run from those BMs. But trend accounts can be launched both from personal profiles and BMs. There’s a ban rate, but we’ve accepted that and just scale by volume.
2. Proxies. Mobile proxies perform best, but we use residential proxies purchased to match the account’s GEO. 1 account = 1 IP address. We use residential proxies because they’re more affordable and available for almost any GEO.
3. Domains. We use 1 domain per account. You can run multiple accounts per domain, but you’re taking a risk — if the domain gets banned, all associated accounts go down with it.
   You can launch from any domain zone if your account is solid and your creative is good. That said, domain zone does play a role in Facebook trust.
   We buy new domains — .space zones, which are among the cheapest to register. We go straight to running on them with no aging period — this approach works for us.
   Another option is to buy unlinked .com domains; there are plenty of sellers in Telegram (just watch out for scams). The price is similar — around $1.50 — but trust is significantly higher. Downsides: short lifespan and the risk of losing the domain while running traffic.
4. White pages. If you want your account to spend as much as possible, build quality white pages. A good white page can multiply your spend by several times or even by an order of magnitude.
   We use a generator, and it works — Facebook accepts them about 90% of the time. We use generators because they’re fast and don’t require much effort. For higher spend, it’s better to build white pages on WordPress or use free HTML templates that you modify. You can also clone local store websites or restaurant pages.
5. Cloaking. Almost any popular cloaker works with Facebook. Unlike Google, Facebook rarely catches cloaking. The main rule: cloak without redirects — Facebook does catch those.
6. Creatives. Always use a uniqualizer. On top of that, we sometimes change the background, add borders, blur elements, etc. Video or image — your call. For us, images convert better and pass moderation more easily.
7. Payment methods. Risk checks are triggering on almost any card these days, so you can use almost any bank. Test a few popular banks and find what works for you. Magic BINs with no risk checks and high billing limits may exist, but we haven’t found any.
8. Warm-up. Trend accounts can be launched straight out of the box — no aging, no extra farming needed. For other account types, after logging in we recommend giving the account time to adjust to the device. Usually 12–24 hours of aging after the first login is enough. No warm-up is needed if you didn’t log into the account and the seller simply handed you the session in an antidetect browser.

4 Common Launch Problems and How to Solve Them:

1. Payment risk checks. This is our biggest headache right now. Risks trigger both at card linking and after launch. The percentage of risk flags per link is low, but getting through them takes time and not all make it through.
   We’ve found a certain card-linking approach that reduces the percentage of risk flags — we may share it in a separate article later.
2. Fanpage bans. Facebook has eased up on fanpage bans and we’re seeing them only occasionally now. We simply submit an appeal. Even freshly created fanpages run fine, though we still recommend filling in the fanpage details.
3. Identity verification. We recommend trying to pass it — documents need to match the account’s name and date of birth exactly. Generated documents work poorly for us; hand-drawn ones based on a personal template work best. Pass rates vary heavily by account type and quality.
   If you’re getting hit with a lot of identity checks, try this approach: use a high-trust farmed account as a mother account with 5–10 new registrations or trend accounts tied to it.
4. Your ad was rejected for violating the Policy on Circumventing Systems. If you think Facebook caught your cloaker, you’re probably wrong. It’s most likely a poor-quality white page and low account trust. Use quality white pages and solid accounts and this problem won’t come up. When working with trend accounts and even generic white pages, these rejections are very rare.

Marathon Announcement: Running Facebook Traffic to Nutra Offers

This article covers the broad picture without going into detail on every step. But our marathon is launching soon, where we’ll break down every element of a successful launch in depth. Here’s what we’ll cover:

• How to find a profitable combination with 100%+ ROI?
• How to create the perfect creative with high CR and solid moderation pass rates?
• How to set up and install a cloaker?
• How to build a white page?
• How to set up a campaign, install a pixel, and what targeting to use when running nutra?
• Account types – recommendations and usage. A list of active sellers.
• Proxies, antidetect browsers, and automated campaign launching.

Plus much more information that will help you launch and run nutra offers on Facebook.

Most importantly, we’ll walk you through our launch on nutra offers in near-real-time and put together a case study — revealing the winning combo at the end of the marathon. Maybe even multiple case studies and combos.

The marathon’s partner network is TerraLeads. They have a huge selection of nutra offers across many GEOs — Europe, Asia, LATAM — all top-converting right now. Their rates for our GEOs are the best we’ve found, which is why we work with them. TerraLeads also offers daily payouts with no extra fees, a personal manager, great rates, and a convenient dashboard.

A new article on this topic will be published every week. You can find all articles in the dedicated section – madcpa.ru/nutra2021.

More articles coming soon! It’ll be valuable for both beginners and experienced media buyers. See you soon!