Case Study: Driving Datspush Traffic to Estonia Sweepstakes

Today we have a new piece from Datspush. This time, the team shared a case study showing a clean $760 profit from driving traffic to Estonia sweepstakes.

Estonia is a small GEO, but CC submit offers appeared there relatively recently. The test run showed crazy conversion rates right now — especially from push traffic. So as soon as I came across a promising new offer, I decided to run a quick test.

I’m not the type to run sweepstakes without a pre-lander. I went with a familiar quiz format themed around a local postal service — in Estonia, that’s Omniva.

Out of all the creatives, I was betting on the one with the postal service logo and the text “You have one notification (1). Claim your Samsung S10”.

Surprisingly, a completely different creative took off.

Top Creative:

The CR came in at nearly 1.5%. Given that Estonia isn’t a particularly expensive GEO, that’s really strong.

Stats:

Results:

Revenue: $1,362;

Spent: $603;

Profit: $759;

This was my first time working with CC submits in Estonia — I’m now planning to explore more similar offers for this GEO.

Interested in push traffic? Check out the previous article — Budget Overruns in Push Traffic — And How to Prevent Them