RichPush Ad Network Review (Updated)

Welcome back! Today we’re doing an updated review of the RichPush ad network. A lot has changed since our last look, so a new review is well overdue. If you haven’t seen the original, we recommend checking it out first at madcpa.ru/obzor-reklamnoj-seti-richpush/. In this review, we’ll highlight new features, share updated traffic volume stats, walk you through creating a campaign in RichPush, and wrap up with our conclusions.

What Traffic Is Available?

RichPush still offers a single format — push notifications. But now the number of daily impressions exceeds 1 billion. A dedicated insights service has recently launched at richpush.co/insights/, where you can view daily stats: impression counts, average CTR, and average CPC by country, device, and vertical. Currently, the biggest mobile traffic volumes come from India, Brazil, Indonesia, Thailand, and Malaysia.

Deposit Methods:

You can now top up your balance not only with bank cards and WebMoney, but also via ePayments, Wire, and Paxum. The minimum deposit has dropped to $50.
When you deposit $250 or more, you unlock a range of perks: a dedicated account manager, priority support, onboarding assistance, high-converting creatives, advanced features, micro bidding, and automated rules. Depositing $2,500 or more gets you a 10% first-deposit bonus and Fully Managed Service — where RichPush experts run your campaigns for you.

Setting Up a Campaign:

To create a campaign, register an account, then go to the “Campaigns” section and click “Get push traffic”. You can then move on to the campaign settings and ad creation. Up to 10 ads are allowed per campaign — click “Add creative” to add more.

Next, configure your targeting and bidding model. Here are the notable new features now available:

• Smart CPC — a useful feature that reduces campaign costs. If a click can be bought at a lower price, Smart CPC will do that automatically. It works across all verticals: you get the same traffic volumes for less money, with no loss in conversions.
• Target CPA — automatically identifies the best-converting sources and prioritizes them over lower-performing ones. This lowers the cost per conversion while getting you more conversions at your target price.
• Micro Bidding — lets you set different bid amounts for different parameters within a single campaign.
• Automated Rules — significantly simplifies campaign management. You can set up automatic black- or whitelist actions across 7 parameters: publisher addresses, site addresses, operating systems, creatives, browsers, devices, and campaigns.

Make sure to use these features when building your campaigns — they’ll save you time and boost your ROI.

Summary:

RichPush is an ad network that keeps improving. Since our first review in February 2019: traffic volumes have grown, the dashboard has been updated, new features have been added, the minimum deposit has been lowered, and new payment methods have been introduced. And those are just the changes we noticed — there are probably more under the hood. We can only recommend testing RichPush and its tools — there’s plenty of traffic here, and it’s bot-free.